December
25 - 31, 2011
Growth of Suburban Poverty
The Brookings Institution released a report on
the growth of poverty in the suburbs of four major metropolitan areas in the US
and how foundations have reacted to these changing demographics. Using data from
local funders in the Atlanta, Chicago, Denver, and Detroit regions, as well as
interviews with practitioners, the report found several key takeaways from
philanthropy’s involvement in suburban poverty. Most of the community
foundations in the suburban areas are smaller and newer, and do not give out
enough grants compared to their urban counterparts proportional to the poverty
levels in the areas they served. Additionally, the report highlighted the need
for capacity building in suburban social service nonprofits, but noted that most
suburban funders are not providing this necessary support. To download the
report, go to:
www.brookings.edu
December
18 - 24, 2011
Foundation Giving Trends 2011 and Beyond
According to the Foundation Center's Foundation
Yearbook, 2011 edition, giving by this country’s more than 76,000 grantmaking
foundations stabilized at $45.7 billion in 2010, nearly unchanged from 2009.
This followed a record 2.1 percent decline in giving between 2008 and 2009.
Numerous factors contributed to the relative stabilization of giving following
the unprecedented 17 percent drop in foundation assets in 2008, including the
beginning of a stock market resurgence in the latter half of 2009, the
commitment of many foundations to maintaining their grants budgets or reducing
the extent of reductions relative to their assets losses, and new resources
provided by recently established or newly large foundations. The Foundation
Center estimates that foundation giving returned to modest growth in 2011. As
the economic recovery remains shaky, the outlook for 2012 and beyond remains
uncertain. Nonetheless, while it may take some time to return to the levels of
giving recorded prior to the Great Recession it seems unlikely that foundations
will institute further pronounced reductions in their giving. To download a
summary of the Foundation Yearbook, 2011 Edition, go to:
foundationcenter.org/gainknowledge. To order a copy of the yearbook, go to:
foundationcenter.org/marketplace
December
11 - 17, 2011
Bleak Fundraising Picture for 2012
A new study by the by the Nonprofit Research
Collaborative, a joint project by the Indiana University Center on Philanthropy
and five other organizations, paints a bleak fundraising picture for nonprofits
in 2012. The survey included numerous questions about levels of demand, plans
for 2012 and signals of fiscal stress. Data from this study alert managers and
donors alike to consider the priorities facing the nonprofit sector in 2012.
Responding charitable organizations of all sizes are starting next year with:
 |
Increases in demand, as
reported by 65 percent of respondents, which was consistent across all
subsectors—but statistically significantly higher (at 69 percent) for
respondents that received government funding in 2010; |
 |
Modest plans to
increase operating budgets, at 4 in 10 responding charities; |
 |
Declining philanthropic
support this year at 28 percent of respondents and flat philanthropic
support at 31 percent of respondents; |
 |
Lower levels of funding
from sources other than philanthropic giving, reported by 46 percent of
survey respondents; |
 |
Lower government
funding among the 55 percent that had government funding, where 54
percent reported declines in government funding in 2011. |
 |
Among signs of fiscal
stress, about half of responding organizations have cash reserves for
less than three months’ of operating expenses or say they are
over-reliant on a limited number of funders (48 percent each). |
This analysis suggests that in the United States,
large numbers of nonprofit, charitable organizations— and particularly the
smaller entities, as discussed below—are struggling to secure funding for the
vital services they provide in their communities. To download the study, go to:
www2.guidestar.org
December
4 - 10, 2011
Foundation Giving Trends
Among the major areas of activity, education, health, human services, and
public affairs/society benefit captured the largest shares of grant dollars
awarded by sampled foundations in 2009, according to Foundation Giving Trends
(2011 Edition). By number of grants, human services continued to rank first,
with sampled funders allocating 27 percent for this area. Key findings include:
 |
Foundations awarded 186 grants of $10
million or more in 2009. Of the 10 largest, five were awarded by the
Gates Foundation, mainly for health and education. |
 |
International giving — which cuts across
all areas and includes grants awarded directly to overseas recipients
and to U.S.-based international programs — accounted for nearly 24
percent of total grant dollars awarded. |
 |
Among specific populations, the
economically disadvantaged benefited from the largest share of grant
dollars (29 percent) and grants (25 percent).
|
To download the report highlights, go to:
foundationcenter.org
November 27 - December 3, 2011
Why Americans Use Social Media
Two-thirds of online adults (66%) use social media platforms such as Facebook,
Twitter, MySpace or LinkedIn. These internet users say that connections with
family members and friends (both new and old) are a primary consideration in
their adoption of social media tools. Roughly two thirds of social media users
say that staying in touch with current friends and family members is a major
reason they use these sites, while half say that connecting with old friends
they’ve lost touch with is a major reason behind their use of these
technologies.
Other factors play a much smaller role—14% of users say that connecting
around a shared hobby or interest is a major reason they use social media, and
9% say that making new friends is equally important. Reading comments by public
figures and finding potential romantic partners are cited as major factors by
just 5% and 3% of social media users, respectively. To read or download the full
report, go to:
pewinternet.org
November
13 - 26, 2011
Computer and Internet Use at Home
Exploring the Digital Nation -
Computer and Internet Use at Home updates and expands last year’s report,
Exploring the Digital Nation: Home Broadband Internet Adoption in the United
States, based on data from the Census Bureau’s most recent Current Population
Survey (CPS) School Enrollment and Internet Use Supplement. Key findings
include:
 |
As of October 2010, more than
68 percent of households used broadband Internet access service, up from 64
percent one year earlier |
 |
Cable modem (32 percent) and
DSL (23 percent) ranked as the most commonly used broadband technologies.
Other technologies, including mobile broadband, fiber optics, and satellite
services, accounted for a small, but growing, segment of households with
broadband Internet access service. |
 |
Over three-fourths (77
percent) of households had a computer – the principal means by which
households access the Internet – compared with 62 percent in 2003. Low
computer use correlates with low broadband adoption rates. |
 |
Broadband Internet adoption,
as well as computer use, varied across demographic and geographic groups.
Lower income families, people with less education, those with disabilities,
Blacks, Hispanics, and rural residents generally lagged the national average
in both broadband adoption and computer use. For example, home broadband
adoption and computer use stood at only 16 percent and 27 percent,
respectively, among rural households headed by a Black householder without a
high school diploma. Also, households with school-age children exhibited
higher broadband adoption and computer use rates than other households
(Section 4.1, Figure 7). |
 |
The most important reasons
households without broadband Internet or dial-up service gave for not
subscribing were: (1) lack of need or interest (47 percent); (2) lack of
affordability (24 percent); and (3) inadequate computer (15 percent)
|
For more information and to
download the full report, go to:
www.esa.doc.gov/Reports
November
6 - 12, 2011
Nonprofit Employers Don’t Meet Workers’ Needs for Job
Satisfaction
As reported by the Chronicle of Philanthropy, two recent reports show a
disconnect between what nonprofits provide to their workers and what employees
say is essential to their job satisfaction. The survey reports gathered data
from about 3,500 nonprofit workers in the New York and Washington metropolitan
areas and were conducted by the staffing firm Professionals for NonProfits. Key
findings include:
 |
Seventy percent of
workers in two surveys said their jobs were either disappointing or only
somewhat fulfilling. That might be a reason 25 percent of workers said
they were considering looking for a job outside the nonprofit world. |
 |
Four out of 10 workers
in both cities said that the factors they ranked as most essential are
not on display at their nonprofits:—“respect, trust, and support by
management” as well as a sense that their organization has “a compelling
mission.” |
 |
About half of all
workers said they felt recognition and reward for their hard work and
outstanding performance were essential. And yet 60 percent of workers in
Washington and 65 percent in New York said hard work was not valued at
their organization. |
The pay cuts that many nonprofit workers have taken during the economic
downturn may be exacting a cost in employee satisfaction: About half of workers
in both surveys said a salary reduction would be a reason to leave and a more
important motivation for departure than a change in work expectations or job
description.
For more information about the reports, go to:
Chronicle of Philanthropy
October
30 - November 5, 2011
Latest Trends in Corporate Giving
Based on data from 184 companies, including 63 of
the top 100 companies in the Fortune 500, the 2011 Edition of Giving in Numbers
is the Committee Encouraging Corporate Philanthropy's seventh annual report on
trends in corporate philanthropy. The sum of contributions across all
respondents of the 2010 Corporate Giving Survey (CGS) totaled over $15.5 billion
in cash and product giving. In this report, CECP not only presents a profile of
corporate philanthropy in 2010, but also seeks to answer the pivotal question:
How has corporate giving changed since the onset of the economic downturn? Key
findings include:
 |
94% of companies offered at least one
matching gift program in 2010 |
 |
89% of companies had a formal domestic
employee volunteer program |
 |
81% of companies reported having a corporate
foundation |
 |
Health, education, and community and economic
development were top priorities for the typical company
|
For more information about the key findings and to download a copy of the full
report, go to:
www.corporatephilanthropy.org
October
23 - 29, 2011
Lack of Diversity in Arts Giving
Most foundations make grants to big arts organizations that serve a well-to-do,
predominantly white audience, according to a new study by the National Committee
for Responsive Philanthropy. The study says organizations with annual budgets
exceeding $5-million, representing about 2 percent of cultural organizations,
collected 55 percent of arts grants in 2009. The biggest recipients tend to be
museums, operas, and symphonies, which have seen attendance decline while demand
is rising for community-based cultural programs, according to the watchdog
group, which has challenged foundations to step up support for all types of
groups that serve the needy. Arts philanthropy has not kept pace with
demographic changes and “is using its tax-exempt status primarily to benefit
wealthier, more privileged institutions and populations,” said Holly Sidford,
the study’s author. To download an executive summary of the report, go to:
www.ncrp.org
October
16 - 22, 2011
Social Media Guidelines
Clear Verve Marketing LLC based in Wisconsin
partnered with McGrath Marketing Associates to launch a study on the social
media habits of nonprofit organizations in Southeast Wisconsin.
Key findings include:
 |
Ninety percent of nonprofits use social media,
but only 36 percent have a policy regarding its use. |
 |
Although nonprofits have generally embraced the
use of social media, many have discovered challenges and in some cases,
abandoned the use of social media altogether. |
 |
While lack of resources was often cited by the
organizations that abandoned the use of social media, it is also important to
note that this same issue was also cited as a major challenge for the
organizations that are still using social media.
|
To access the survey, go to:
e2ma.net/go
October
9 - 15, 2011
The State of Nonprofit Transparency: Voluntary Disclosure
Practices
Guidestar has published a report summarizing the
current state of voluntary disclosure policies in the nonprofit sector. Key
findings include:
 |
A high percentage (93 percent) of nonprofits
are embracing the Internet to disclose information about their programs and
services. In addition, nearly three-quarters of the organizations provided
the names of the people who serve on their governing boards and the key
staff who manage their organizations and oversee the delivery of programs
and services. |
 |
Only 43 percent of the nonprofits surveyed
posted their annual reports on their Web sites. Organizations with higher
income levels were more likely to make their annual reports available via
the Web. |
 |
Only 13 percent posted their audited
financial statements on their Web sites. The results of our survey show a
reluctance to disclose audited financial statements publically. Although not
all nonprofits obtain audits of their financial statements, our survey
sample reflects organizations of the size for which an audit is both prudent
and a necessary tool for assessing management’s financial capabilities and
the organization’s financial health. |
 |
Only 3 percent posted their respective IRS
letters of determination on their Web sites. The results of our survey show
great reluctance to disclose this basic document authenticating an
organization’s tax-exempt status, even though every tax-exempt organization
is required to make available for public inspection its application for
exemption, any supporting documentation, and any letter or document issued
by the IRS concerning the application. |
Guidestar recommend five simple steps that will
greatly advance nonprofit transparency. For the recommendations and to download
a free copy of the report, go to:
publications.guidestar.org (Scroll down to the bottom of the page.)
October
2 - 8, 2011
Childhood Poverty Among Hispanics Sets Record, Leads Nation
The spread of poverty across the United States that began at the onset of the
Great Recession of 2007-2009 and accelerated last year hit one fast-growing
demographic group especially hard: Latino children. More Latino children are
living in poverty -- 6.1 million in 2010 -- than children of any other racial or
ethnic group. This marks the first time in U.S. history that the single largest
group of poor children is not white. In 2010, 37.3% of poor children were
Latino, 30.5% were white and 26.6% were black, according to an analysis of new
data from the U.S. Census Bureau by the Pew Hispanic Center, a project of the
Pew Research Center. This negative milestone for Hispanics is a product of their
growing numbers, high birth rates and declining economic fortunes. According to
the 2010 U.S. Census, Hispanics today make up a record 16.3% of the total U.S.
population. But they comprise an even larger share (23.1%) of the nation's
children, a disparity driven mainly by high birth rates among Hispanic
immigrants. Read the full report for discussion of the factors explaining this
trend and how the recession reversed a pattern where more white children lived
in poverty than Hispanic children prior to 2007. The report also explores the
varied impact of the recession on different subgroups of Latino children. Go to:
pewhispanic.org
September
25
- October 1, 2011
High Levels of Civic Engagement Builds Economic Resilience of
Communities
A report released today by the National Conference on Citizenship (NCoC)
finds that states with higher levels of civic engagement are more resilient in
an economic downturn. The report identifies five measures of civic engagement –
attending meetings, helping neighbors, registering to vote, volunteering and
voting – which appear to protect against unemployment and contribute to overall
economic resilience. Of these five civic health indicators, working with
neighbors was the most important factor in predicting economic resilience, as an
increase of one percent in neighbors working together to solve community
problems was associated with a decrease of .256 percent in the unemployment
rate. Public meeting attendance emerged as the second most important factor,
followed by volunteering and registering to vote as top important predictors of
unemployment change. The NCoC report found that of the states with the highest
rates of volunteering and working with neighbors, Alaska, Iowa, Kansas,
Minnesota and South Dakota had the smallest increase in unemployment between
2006 and 2010. Of the states with the lowest rates of volunteering and working
with neighbors, Alabama, California, Florida, Nevada and Rhode Island had the
highest increase in unemployment. The report calls on community and business
leaders to use these findings to inform a public discussion of how civic health
can help improve the economy. For more information, go to:
www.ncoc.net
September 18
- 24, 2011
Dramatic Affect of Recession on Nonprofit Executive
Compensation
GuideStar -- a leading source of nonprofit information -- today published its
2011 GuideStar Nonprofit Compensation Report, the only large-scale analysis of
its kind that relies exclusively on data reported to the IRS. The report, which
was GuideStar's first look at how the "Great Recession" affected salaries and
benefits across the nonprofit sector, showed that the economy undoubtedly played
a role in lessening compensation. In 2008, median increases in incumbent CEO
compensation were generally 4 percent or higher. In 2009, increases were
generally 2 percent or less. Highlights of the 2011 report include:
 |
Median compensation of females continued
to lag behind that of males when considering comparable positions at
similar organizations. The gap ranged from 13.4 percent for CEOs at
organizations with budgets of $250-$500 thousand to 24.6 percent at
organizations with budgets of more than $50 million. Since 1999, though,
these gaps have narrowed for most sizes of organizations. The notable
exception is organizations in the $1-$5 million range, where the gap has
actually increased. |
 |
Since 1999, the percentage of female CEOs
has increased for organizations of all sizes. The majority of
organizations with budgets of $1 million or less have women as CEOs,
although female representation in that role declines as budget size
increases. Only 16 percent of organizations with budgets of more than
$50 million have female CEOs. |
 |
As usual, health and science organizations
had the highest overall median salaries. Food, religion, and youth
development organizations brought up the rear. |
 |
For the sixth straight year, Washington,
D.C., had the highest overall median salaries of the 20 largest
metropolitan statistical areas (MSA), and Riverside-San Bernardino,
California, had the lowest. Adjusted for cost of living, New York
replaced San Francisco as the MSA where nonprofit executives had the
lowest median buying power, whereas those in Boston had the highest. |
For more information, go to:
www2.guidestar.org
September 11
- 17, 2011
Use of Mobile and Location-based Services Rising
According to a new Pew Internet Project report,
more than a quarter (28%) of all American adults use mobile or social
location-based services of some kind. This includes anyone who takes part in one
or more of the following activities:
 |
28% of cell owners use phones to get
directions or recommendations based on their current location.
|
 |
A much smaller number (5% of cell owners)
use their phones to check in to locations using geosocial services such
as Foursquare or Gowalla. Smartphone owners are especially likely to use
these services on their phones, with 12% doing so. |
 |
9% of internet users set up social media
services such as Facebook, Twitter, or LinkedIn so that their location
is automatically included in their posts on those services.
|
Taken together, 28% of U.S. adults do at least one of these activities either
on a computer or using their mobile phones—and many users do several of them.
These figures come from a new national survey by the Pew Research Center’s
Internet & American Life Project and represent Project’s most expansive study of
location services to date. To read or download the full report, go to:
pewinternet.org
August
28 - September 10, 2011
Latest Volunteer Trends
Volunteers provide a powerful economic and social benefit to communities
across the nation, with 62.8 million adults serving almost 8.1 billion hours
through organizations in 2010, according to research released today by the
federal Corporation for National and Community Service (CNCS). The agency’s
annual Volunteering in America research finds that America’s volunteers provided
services valued at nearly $173 billion to communities and the nation last year,
using Independent Sector’s estimate of the dollar value of volunteer time.
Notably, Generation X volunteers (born 1965-1981) devoted more time to
service in 2010 than they ever have before, giving more than 2.3 billion
hours—an increase of almost 110 million hours over 2009. Generation X members
more than doubled their volunteer rate between 1989 and the present day, from
12.3 percent in 1989 to 29.2 percent in 2010. This rise demonstrates a shift
that researchers are seeing across the “volunteer lifecycle” — the arc of civic
involvement that tends to increase as citizens feel a deeper connection to their
communities through personal networks, their workplace, and their children’s
schools. While the overall national volunteer rate dipped slightly from 26.8
percent in 2009 to 26.3 percent in 2010, the number of hours volunteers served
remained approximately the same at 8.1 billion hours, indicating many volunteers
committed more hours to service. The proportion of volunteers who serve 100
hours or more appears to have increased between 2009 and 2010 from 33.2 percent
to 33.8 percent, and the median number of hours served per volunteer appears to
have increased from 50 to 52 per year. For more information, go to:
www.volunteeringinamerica.gov
August
21 - 27, 2011
Child Poverty Rates Increase in the US
According to data released by the Annie E. Casey Foundation in its annual
KIDS COUNT® Data Book, over the last decade there has been a significant decline
in economic well-being for low income children and families. The official child
poverty rate, which is a conservative measure of economic hardship, increased 18
percent between 2000 and 2009, essentially returning to the same level as the
early 1990s. This increase means that 2.4 million more children are living below
the federal poverty line. Data also reveals the impact of the job and
foreclosure crisis on children. In 2010, 11 percent of children had at least one
unemployed parent and 4 percent have been affected by foreclosure since 2007.
For more information, go to:
datacenter.kidscount.org
August
14 - 20, 2011
Under 40 Leaders' Perspectives on Cross-Sector Collaboration
A new report summarizes findings of a survey sponsored by Independent Sector
and the American Express Foundation. The report highlights the potential power
of an emerging group and an important approach for improving lives across the
country and around the world. The group is NGen—people under 40 who are
America's next generation of leaders. The approach is collaboration—the ability
to work across sectors in order to combine the resources and skills of the
nonprofit, for-profit, and government sectors. Both have already made
substantial contributions to enriching lives and solving problems in communities
everywhere. But this report—based on the survey that asked more than 2,000
NGeners for their perspectives on leadership development, cross-sector
collaboration and how to solve society’s most pressing problems—suggests that
with more opportunities for leadership training and further engagement across
sectors, that impact can be much greater. The five key findings of the survey
are:
 |
Ngeners mostly agree on the top issues
facing communities, the nation, and the world |
 |
Ngeners feel collaboration across sectors
is very important but do not know the people, the leaders or the methods
to facilitate collaboration |
 |
The majority of Ngeners could not identify
a single leader under the age of 40 who is effectively solving a
societal problem |
 |
Ngeners believe the nonprofit sector is
best positioned to take the lead in engaging other sectors to solve
problems |
 |
Ngeners believe they need more, organized
leadership development opportunities |
For the full report, go to:
buildingmovement.org
August 7 - 13, 2011
Online Giving Trends
On an ongoing basis, Blackbaud publishes the Index of Charitable Giving.
According to the Q1 & Q2 2011 Online Giving Index overall giving increased for
both Q1 2011 and Q2 2011, compared to the same periods in 2010. Charity website
giving saw mixed results across the first half of 2011, compared to the same
period in 2010. Charity websites with branded donation pages achieved five times
more donation dollars, on average, than sites with generic donation pages. . To
download the Q1 & Q2 2011 Online Giving Index, go to:
www.blackbaud.com
July
31 - August 6, 2011
Federal Expenditures on Children
Kids' Share 2011: Report on Federal Expenditures on Children through 2010, a
fifth annual report, looks comprehensively at trends over the past 50 years in
federal spending and tax expenditures on children. Key findings suggest that the
size and composition of expenditures on children have changed considerably, but
children have not been a budget priority. Federal expenditures on children in
2010, were 11 percent of the federal budget, slightly higher than in 2009. This
increase is temporary, however, with the children's share of the budget expected
to shrink to less than 8 percent by the end of the next decade. Absent reform of
current law, federal spending on children is projected to fall over the next
several years, whether measured in real dollars, as a share of the federal
budget, or as a share of the economy. Between 2010 and 2015, for example,
outlays on children are projected to fall from $374 billion to $339 billion, a
decline of 9 percent. As the temporary boost in spending under the American
Recovery and Reinvestment Act of 2009 (ARRA) comes to an end, federal spending
on education and certain other programs for children will fall dramatically. To
download the report, go to:
www.urban.org
July
24 - 30, 2011
Use of Social Media by Foundation Communicators'
93 percent of foundation communicators use social networks in their jobs,
according to a new survey of the people who handle communications for 155
private and community foundations. As reported by the Chronicle of Philanthropy,
forty-four percent of communications staff members said they spend up to 10
percent of their time “posting content, interacting with audiences through
interactive media, adapting content, producing media, and developing new-media
campaigns.” About 45 percent of foundation communication officials said they
devoted 11 to 50 percent of their time to social media, and 3 percent said they
spent more than half of their time on social media. The survey was conducted by
the Communications Network, a group that represents grant makers. Other key
findings include:
 |
Web sites and electronic communications
accounted for 24 percent of the communications budgets of those
surveyed, more than any other category. |
 |
About 29 percent of foundation
communications staffs said Twitter was the most effective social-media
tool, followed by Facebook (27 percent) and YouTube (10 percent). |
 |
About 18 percent said no social-media tool
had been useful. |
 |
Foundation officials believed that the
best way to reach current grantees is through group e-mails or
newsletters (78 percent), followed by a Web site or blog (77 percent),
direct e-mail or phone calls (59 percent), or social media (53 percent). |
 |
More than three-quarters of staff members
(76 percent) said their organization was using online video. |
To access the full report as a .pdf file, go to:
comnetwork.org Note: this is a large file.
July
17 - 23, 2011
Perceptions of Diversity in the Nonprofit Workforce
The Voice of Nonprofit Talent: Perceptions of Diversity in the Workplace is a
new study produced by Commongood Careers and Level Playing Field Institute that
focuses on ethnic and racial diversity in the nonprofit workplace. The study
examines the repercussions of what happens when organizations do nothing to
change this reality. Key findings include:
 |
While almost 9 out of 10 employees believe
their organization values diversity, more than 7 out of 10 believe their
employer does not do enough to create a diverse and inclusive work
environment.
|
 |
Among employees who believe their
employers value diversity, only one-fourth (25%) believe that their
organization has actively demonstrated their commitment to creating a
racially diverse environment. This disconnect was particularly evident
among employees of color, who were more likely than were white employees
to hold negative views of their organizations’ actions towards creating
a racially diverse environment (25% compared to 16%). |
Two common themes emerged from the responses of employees who believed their
organizations were not doing enough to create racially diverse environments: (1)
reliance on “empty talk” but not action, and (2) the lack of staff diversity
itself. To download a copy of the report, go to:
www.cgcareers.org.
Also see commentary on the study by Rosetta Thurman at
www.ssireview.org
July
10 - 16, 2011
Involvement in Causes Can Trigger Individual Behavior Changes
Americans who donate, volunteer or otherwise support a cause may be looking
to impact the world around them, but new research shows that they may find that
the experience of being involved in a cause actually impacts their own behavior
as well. According to new findings from the Dynamics of Cause Engagement study,
conducted jointly by Georgetown University’s Center for Social Impact
Communication and Ogilvy Public Relations Worldwide, more than half of Americans
(52%) say they have changed their actions or behavior because of their
involvement in a cause. The study examined trends in cause involvement among
American adults age 18 and over, as well as the role of a variety of activities
in fostering engagement with social issues. Nearly half of Americans (48%)
report changing their voting behavior as a result of being involved in a cause,
making it the most common type of behavior change. Changing recycling habits
(40%), becoming more energy efficient (34%) and becoming more tolerant of
differing opinions (25%) also neared the top of the list. Health-related
behaviors, such as changing one’s physical activity (12%), visiting a medical
professional (9%) or requesting a specific medical test or screen (8%), fall
lower on the list. For more information, go to:
csic.georgetown.edu
July
3 - 9, 2011
Donor Preference Trends
An in-depth study commissioned by Russ Reid Company shows only a minority of
religious donors support specifically religious work through non-profit
organizations. The study also shows Black donors are twice as likely as White
donors to support higher education. And the causes people choose to support are
often quite dependent on their political views. These findings are from Heart of
the Donor conducted by Grey Matter Research & Consulting of Phoenix, Arizona.
The study explores how Americans interact with nonprofit organizations. “Donors”
refers to people who had made a financial contribution to a nonprofit
organization other than a church or place of worship in the 12 months prior to
the study. Key findings include:
 |
One of the myths that proved to be untrue
is that religious people only support specifically religious causes.
Among donors who attend religious worship services on a regular basis,
just 41% supported a cause they described as “religious,” other than any
contributions they made to a place of worship. In fact, donors who
attend religious services are more likely to have given toward disaster
relief (68%), domestic hunger or poverty relief (66%), helping people
with disabilities (56%), health care or medical research (54%), and
veterans’ causes (52%) than they are to have supported specifically
religious work. |
 |
The study also demonstrates that there
are substantial differences in the kinds of charitable work
different types of donors support. Political liberals are more
likely than conservatives to put their donor dollars toward animal
welfare, the environment, human rights, education, cultural, and
public policy causes, while political conservatives are more likely
to give toward veterans and religious causes. |
 |
Younger donors favor human rights,
child development, childhood education, and cultural causes more
than do older donors, while older donors are more likely than
younger ones to support domestic hunger and poverty, religious,
disabilities, and particularly veterans’ causes. |
Additional detail and data can be found at
www.greymatterresearch.com
June
26 - July 2, 2011
Giving USA 2011 Highlights
After a steeper drop than was previously believed - 13.2 percent between 2007
and 2009 - charitable giving rose slightly in 2010 to $290.89 billion, according
to Giving USA 2011, the annual report on philanthropy released today by the
Giving USA Foundation. While this year's inflation-adjusted increase of 2.1
percent is a promising sign, it also signals the need for modest expectations:
at this rate, it could take another five to six years for giving to return to
pre-recession levels. Other highlights of the Giving USA 2011 study include:
 |
Even with this year's uptick, total
philanthropy only returned to levels from the year 2000, accounting for
inflation, as demonstrated on the graph below. |
 |
Giving remained above 2 percent of GDP for
the fourteenth consecutive year - a testament to philanthropy's place as
a core American value. |
 |
Religion continued to receive the largest
share of contributions in 2010, followed by education. |
 |
On the whole, most sectors experienced
growth over 2009 levels of philanthropy. Most notably, international
affairs received 13.5 percent more contributions (adjusted for
inflation), driven primarily by Haiti relief efforts and grants from the
Gates Foundation. |
 |
After two years of decline, arts and
culture showed a healthy uptick of over 4 percent. |
To download an executive summary of Giving USA 2011 free of charge, go to:
www.givingusareports.org
June
19 - 25, 2011
Obstacles to Nonprofit Innovation and Performance Measurement
In early 2010, the Johns Hopkins Listening Post Project conducted a survey
focused on nonprofit innovation and performance measurement. This survey
produced three important findings:
 |
The adoption of innovative practices is
widespread among nonprofits. In fact, the vast majority (82 percent) of
all Sounding respondents reported implementing at least one innovative
program or service over the past five years. |
 |
Although innovation is widespread within
the nonprofit sector, it is not as widespread as it could be. Thus, more
than two thirds of the organizations reported having at least one
innovation in the past two years alone that they wanted to adopt but
were unable to, and most attributed this inability to a lack of funding.
|
 |
Especially troubling was respondents’
inability to move promising innovations to scale. Reasons included a
lack of “growth capital,” narrow governmental funding streams, and the
tendency of foundations to encourage innovations but then not sustain
support for them. |
This survey demonstrated that a key challenge for nonprofits isn’t a dearth
of innovative ideas, but rather a lack of much needed resources to develop and
sustain them. To explore this problem in greater depth and gain a better
understanding of how nonprofits can overcome this obstacle, in December 2010 the
Listening Post Project held an online webinar which brought together nonprofit
experts, representatives of nonprofit intermediary organizations, and
practitioners from a diverse set of nonprofit organizations.
A new report summarizes the major findings that emerged from the session and
proposes strategies that could help nonprofits to deploy innovative services and
programs despite scarce resources. To read the report on this webinar or last
year's survey findings that it discussed, please visit:
www.ccss.jhu.edu
June
12 - 18, 2011
Nonprofits' Use of Facebook
In February 2011, Idealware surveyed 505 nonprofit organizations using
Facebook as part of their communications mix in order to answer some of the
questions from last year's social media survey and find out where the nonprofit
world stands after the Nonprofit Social Media Decision Guide. This report sums
up the results of the survey, with high-level takeaways of the data, as well as
overviews of how much time organizations are spending on Facebook, how many have
set goals and how they’re keeping track of their own results. This is all
interspersed with case studies and quotes from the interviews to shed light on
what success means on Facebook and to provide ideas on how to use the site. Key
findings include:
 |
About 200 of the 505 organizations
surveyed reported success converting Facebook fans into donors or
volunteers |
 |
More than 70 percent of respondents saw a
significant increase in traffic to their websites because of their
Facebook presence |
 |
About 66 percent of respondents from
advocacy organizations saw an increase in people taking some noticeable
form of action, like signing a petition |
 |
80% of the respondents felt that Facebook
helped them enhance their relationship to existing constituents
|
To access the report, go to:
www.nonprofitfacebookguy.com
June 5
- 11, 2011
Social Media Reaching African Americans and
Hispanics
Nearly one in three African American adults (30%)
and four in ten Hispanics (39%) say they are more likely to support a cause or
social issue online than offline today—both significantly higher percentages
than Caucasians (24%), according to the new Dynamics of Cause Engagement study.
Jointly conducted in late 2010 by Georgetown University’s Center for Social
Impact Communication and Ogilvy Public Relations Worldwide, the study examined
trends in cause involvement and the roles of a variety of activities in
fostering engagement with social issues among American adults age 18 and over.
Other key findings include:
 |
African Americans and Hispanics are
significantly more likely to believe that they can help get the word out
about a social issue or cause through online social networks |
 |
Both African Americans and Hispanics are
significantly more likely than Caucasians to look to social media as an
additional source of information |
 |
African Americans and Hispanics are
significantly more likely than Caucasians to be involved in several key
issues, including diabetes, domestic violence, bullying, childhood obesity,
Haiti relief and HIV/AID |
For more information, go to:
csic.georgetown.edu
May
29 - June 4, 2011
Women Strongest Believers in the
Power of Supporting Causes
8 in 10 American women believe that supporting
causes creates a sense of purpose and meaning in life; and feel everyone can
make a difference through their support , while their male counterparts are more
likely to view supporting causes as a fad, according to new data released today
by Ogilvy Public Relations Worldwide and Georgetown University’s Center for
Social Impact Communication. The findings are part of the larger Dynamics of
Cause Engagement study, conducted among American adults age 18 and older in late
2010, which explored trends in cause involvement and the roles of a variety of
activities in fostering engagement with social issues. Similarities and
Differences in Cause Support In addition to believing that everyone can make a
difference by supporting causes, American women are more likely than men to
believe that supporting causes creates a sense of purpose and meaning in life,
makes them feel good about themselves and makes them feel like part of a
community. More than four in ten Americans (45%) are actively involved with
supporting causes, and women make up a significantly larger part of this group
than men. For more information, go to:
csic.georgetown.edu
May
22 - 28, 2011
Social Justice Grantmaking Trends
According to Key Facts on Social Justice Grantmaking (2011 Edition), social
justice giving accounted for more than 14 percent of grant dollars awarded by
the largest U.S. foundations in 2009. The top 25 social justice funders gave 70
percent of the total in the latest Foundation Center's annual grants sample.
Foundations’ social justice giving spans all areas of activity, from human
rights to environmental justice to the arts. Consistent with past trends, the
biggest share of social justice grant dollars awarded in 2009 (29 percent) went
for economic and community development, followed by health care access and
affordability (17 percent), and human rights and civil liberties (13 percent).
To download the free report, go to:
foundationcenter.org
May
15 - 21, 2011
Foundation Funding for Native
American Issues and Peoples
Over the past decade, U.S. foundation support benefiting Native Americans
declined from 0.5 percent to 0.3 percent of total foundation giving. According
to Foundation Funding for Native American Issues and Peoples, total grant
dollars targeting Native Americans dropped 30.8 percent in the latest year,
compared to a 14.1 percent overall downturn in foundation giving. This report
was prepared by the Foundation Center with Native Americans in Philanthropy.
Other key findings of the report include:
 |
The top 10 funders for Native Americans in
2009 accounted for close to 60 percent of grant dollars.
|
 |
Education received the largest share of
foundation giving for Native Americans in 2009. |
 |
Most foundation funding for Native
Americans in 2009 supported organizations not affiliated with tribal
governments. |
 |
Recipients located in three of the
country's seven major regions (Northeast, Midwest, and Southwest)
captured more than two-thirds of grant dollars benefiting Native
Americans in 2009. |
 |
Eight of the top 25 recipients are
Native-led or for the exclusive benefit of Native Americans. |
To download a copy of the report, go to:
foundationcenter.org
May
8 - 14, 2011
Corporate Foundation Giving Trends
Corporate foundation giving remained mostly unchanged in 2010 at an estimated
$4.7 billion, according to The Foundation Center's Key Facts on Corporate
Foundations (2011 Edition). Grant dollars rose 0.2 percent from 2009, although,
adjusted for inflation, corporate foundation giving in fact decreased 1.6
percent in 2010. Despite the severity of the economic downturn, and especially
its impact on the banking and financial services sector, corporate foundation
giving remains at its highest level on record. Similar to other types of
foundations, a number of corporate foundations made exceptional efforts to
minimize cuts in giving during the economic crisis. A number of corporate
foundations build up their endowments during more prosperous years so that they
can draw on those resources to stabilize giving during downturns. Productivity
gains have also helped the corporate sector to return to profitability more
quickly than could have been anticipated at the outset of the financial crisis.
Looking ahead, just over half (52 percent) of corporate foundations responding
to the Foundation Center’s annual forecasting survey expect to increase their
giving in 2011. To download a copy of the report, go to:
foundationcenter.org
May
1 - 7, 2011
Latest Nonprofit Employment Trends
According to the Nonprofit Employment Trends
Survey, a national study of nonprofit employment practices, new jobs are coming
online at nonprofits as hiring freezes are finally being lifted. The national
Nonprofit Employment Trends Survey™ was conducted through a partnership between
Nonprofit HR Solutions and the Caster Family Center for Nonprofit and
Philanthropic Research. Key findings include:
 |
Although the HR function is viewed as
critical within many organizations, it still remains a low priority for
most organizations. Eighty-four percent of nonprofit respondents
agreed that the HR function is critical to their organization’s ability
to fulfill its mission, yet few prioritize the HR function within their
organizations. The majority of respondent organizations (52 percent) do
not have a dedicated HR professional and 55 percent rely upon existing
staff to handle new programs and or initiatives. |
 |
Nearly a quarter of nonprofits lost staff
in 2010. However 60 percent of those organizations indicated that they
intend to hire or are considering the creation of new positions in 2011.
This finding was consistent irrespective of the size of the organization. |
 |
When nonprofits lay off staff, 81
percent report using existing staff to fulfill the duties of the
eliminated position. This is a worrisome trend as it could lead to
burnout and premature turnover. |
 |
Turnover remains low. Economic
improvements are not being realized as quickly as anticipated. Findings from
this year’s survey revealed that turnover remains low within nonprofit
organizations. Turnover rates for respondent organizations were calculated
at 13 percent compared to last year’s rate of 21 percent. This low turnover
rate is an indication that the economy might not be improving as quickly for
nonprofits as it is for other sectors. |
 |
It’s still “who you know” when it comes to
nonprofit recruitment. Nonprofits primarily use in person networking and
newspapers to recruit job candidates. This is surprising considering the
rapid growth and affordability of social networking tools over the past few
years. This practice also has the potential to negatively impact diversity
efforts |
To download a free copy of the report,
registration is required. Go to:
www.nonprofithr.com
April
24 - 30, 2011
Taxing Tax-Exempt Organizations
A recent survey by the Johns Hopkins Listening Post Project found that a
surprising number of the responding organizations are currently paying fees,
taxes, or payments in lieu of taxes (PILOTs) to local governments. On top of
this, respondents reported that local governments have been placing increased
financial pressure on nonprofits during the current financial crisis.
Survey results varied considerably, however, by field, size of organization,
and geographic region. Key findings include:
 |
Nearly a fifth of all respondents (17
percent) reported that their services or activities are subject to
field-specific taxes, such as taxes on admission charges or bed taxes.
These field-specific taxes were much more commonly paid by elderly
housing and service organizations (37 percent), by the largest
organizations (28 percent), and by nonprofits located in the Northeast.
By contrast, only 7 percent of respondents in small organizations and 11
percent of respondents in mid-sized organizations reported paying such
taxes. |
 |
9 percent of respondents reported paying
PILOTs to local or state governments, but this share reached 26 percent
among elderly service and housing groups, 19 percent among the largest
organizations, and 20 percent among those located in the Northeast.
|
 |
Taken altogether, 63 percent of responding
organizations reported paying some kind of tax, fee, or payment in lieu
of taxes. This reached 73 percent among large organizations and stood at
48 percent even among respondents from small organizations. |
 |
Most seriously, fourteen percent of all
respondents indicated that they are aware of proposals in their state or
locality to impose new taxes or fees on nonprofit organizations and 43
percent indicated concern that their state or local government will
adopt new fees or taxes targeting nonprofits during the next year.
|
To access the full report, go to:
www.ccss.jhu.edu
April
17 - 23, 2011
Nonprofits Struggle to Meet
Growing Demand for Services
America's nonprofits are expecting 2011 to be another tough year for their
organizations, and for the people they serve, according to a survey released by
Nonprofit Finance Fund (NFF), with support from the Bank of America Charitable
Foundation. The survey of more than 1,900 nonprofit leaders in markets
nationwide found that while there are some signs of hope, many nonprofits are
straining under year-after-year increases in the demand for services. According
to the survey, 2011 will be another tough year for nonprofits and the people
they serve:
 |
85% of organizations expect an increase in
service demand in 2011; just 46% expect to be able to fully meet this
demand. |
 |
This comes on top of years of increases:
in 2010, 77% of nonprofits saw an increase in demand; in 2009, 71%
experienced an increase in demand, and 73% of organizations experienced
increased demand in 2008. |
 |
60% of organizations have three months or
less of cash on hand; 10% have none. |
 |
Only 9% expect 2011 to be financially
easier for the people they serve. |
The survey also notes that there are signs of hope:
 |
44% of nonprofits reported ending 2010
with a surplus, a move in the right direction from the 35% who had a
surplus in 2009. |
 |
25% of organizations added to reserve
funds in 2010. |
 |
35% of organizations raised more revenue
in 2010 than anticipated. |
For a summary or full results, go to:
nonprofitfinancefund.org
April
10 - 16, 2011
Foundation Giving Expected to Rise
in 2011
In the context of an uneven economic recovery,
U.S. foundation giving was nearly unchanged in 2010 according to Foundation
Center’s annual “Foundation Giving Forecast Survey”. The country’s more than
76,000 grantmaking foundations had estimated giving totaling $45.7 billion last
year, almost matching giving in 2009. The relative stabilization of foundation
giving in 2010 reflected numerous factors. Among these were the beginning of a
modest recovery in foundation assets in 2009; new gifts and bequests from donors
into recently established and existing foundations; and the continuing
commitment of some funders to maintaining their giving levels or minimizing
reductions in their support, despite substantial losses in the value of their
endowments. These positive trends helped to balance out lower levels of funding
by the many foundations that felt the need to reduce giving in 2010. Findings
from the Foundation Center’s survey “Foundation Giving Forecast Survey” suggest
that 2011 giving will grow between 2 and 4 percent. Looking ahead to 2012,
grantmakers appear to be fairly optimistic about their prospects. To download a
copy of the report, go to:
foundationcenter.org
April
3 - 9, 2011
Online Advocacy, Fundraising, and
Social Media Effectiveness Trends
A comprehensive new analysis of nonprofit online
fundraising and advocacy from M+R Strategic Services and NTEN found that online
fundraising showed steady growth for participating groups in 2010 despite the
current economic climate. Most groups saw a 10% increase in dollars raised
online from 2009 to 2010, the same percentage increase those groups saw from
2008 to 2009, but slower than those nonprofits were seeing from 2006 to 2008,
prior to the recession. Findings also showed tremendous potential for growth in
social media: for every 1,000 email list subscribers, participating nonprofits
had just 110 Facebook users and 19 Twitter followers. To access the full study,
presentation slides and recording and more, go to:
www.e-benchmarksstudy.com. A free registration is required.
March
27 - April 2, 2011
Trends in International
Grantmaking Update by U.S. Foundations
Giving by U.S. foundations for international
purposes held virtually steady last year, generating $6.7 billion, down just 4
percent. According to International Grantmaking Update: A Snapshot of U.S.
Foundation Trends, a new report prepared by the Foundation Center in cooperation
with the Council on Foundations, this decrease was less than half the 8.4
percent estimated decline in foundation giving overall last year. This latest
update of the Foundation Center's benchmark series on international grantmaking
examines changes in overall giving through 2009 based on a survey of leading
funders. It also documents trends in giving through 2008 based on actual grants
awarded by over 1,000 of the largest U.S. foundations. To download a free copy
of the report, go to:
foundationcenter.org
March
20 - 26, 2011
Causes Women Support
Women’s Philanthropy Institute at the Center on
Philanthropy at Indiana University has examined charitable giving by women and
released results of their research. The first report of Women Give 2010,
released in October, reported differences in giving to charity between male and
female single-headed households across income levels. Findings in that report
revealed that (1) in every income group from the lowest quintile ($23,509 or
less) to the highest quintile ( >$103,000), female-headed households were more
likely to give to charity than male-headed households; (2) in every income group
except for one, women gave more than men (almost twice as much); (3) when
comparing females to males by single-status, women were more likely to give and
give more than men—except for widowers who gave more than widows.
The second report, Causes Women Support, is a
follow-up to the October 2010 report. Using the same data set, methodology, and
analysis, we examine the differences between men and women's giving by
charitable area. The research question we ask is, "Are there differences between
male and female single-headed households across all subsectors of charitable
giving? As in the first report, we focus only on male and female households led
by the following singles: (1) never marrieds, (2) divorced/separated, and (3)
widows/widowers. By focusing only on male and female single-headed households,
the conclusions that we draw will be more definitive as to the differences
between men's and women's giving. To download the findings, go to:
www.philanthropy.iupui.edu
March
13 - 19, 2011
Americans Living With
Disability and Their Technology Profile
According to a new study by the Pew Internet and American Life Project,
one in four American adults live with a disability that interferes with
activities of daily living. Fifty-four percent of adults living with a
disability use the internet, compared with 81% of adults who report none of
the disabilities listed in the survey. Two percent of American adults say
they have a disability or illness that makes it harder or impossible for
them to use the internet. This report is based on data from telephone
interviews conducted by Princeton Survey Research Associates International
between August 9 and September 13, 2010, among a sample of 3,001 adults, age
18 and older. Interviews were conducted in English and Spanish. For more
information and to download a copy of the report, go to:
www.pewinternet.org
March
6 - 12, 2011
States Slash Arts Support
The National Assembly of State Arts Agencies has released a new study
that shows exactly how much cash-starved states have been squeezing their
arts budgets during the economic downturn. Legislatures across the country
cut appropriations to state arts agencies by 7.2 percent in the 2011 fiscal
year, to $272-million. And that was the third straight year of cuts, it
found, meaning legislatures have slashed spending on arts agencies by 19
percent since the recession started. According to the study, arts spending
has never recovered from the 2001-2 recession. State arts agencies—which
exist in all of the states and provide grants and other help to nonprofit
arts organizations–get more than three-fourths of their revenue from
legislative appropriations. Taking into account inflation, the report said
that spending has plummeted 45 percent since 2002. For more information, go
to:
www.nasaa-arts.org
February 27 -
March 5, 2011
Girls More
Likely to Support Charities Using Social Media
According to a new study, four out of five teens (80 percent) use social
media, almost half (44 percent) say they’ve become more aware of the needs of
others as a result of their use of social media like Facebook and Twitter and
about one in three (34 percent) “friend”, “like” or “follow” charitable
organizations or causes they believe in. The survey commissioned by World
Vision, an international relief and development group also reveals that girls
are more likely than boys to say they’ve become more aware of the needs of
others as a result of their use of social media (51 percent vs. 38 percent) The
study was conducted online in January by Harris Interactive among more than 500
youth ages 13 to 17 years old. Girls are more likely than boys to “friend”,
“like” or “follow” charities they support and causes they believe in (41 percent
vs. 27 percent). girls more likely to support charities symbolically (43 percent
vs. 31 percent) and vocally (38 percent vs. 27 percent). For more information,
go to:
www.worldvision.org
February
20 - 26, 2011
Online Giving Grows 35 Percent in
2010
Blackbaud, Inc. has announced the release of its 2010 Online Giving
Report, which provides the most comprehensive review of online giving trends
currently available in the nonprofit sector. Key findings include:
 |
Nonprofits of all sizes continue to see growth in online giving.
Year-over-year online fundraising grew 34.5% in 2010. |
 |
Online giving accounts for 7.6% of all total fundraising. Large
organizations went from raising the lowest percentage of total
fundraising online at 5.1% in 2009 to the highest percentage at 7.7% in
2010. |
 |
Haiti-related online giving shaped 2010 giving trends. January 2010 had
the largest percentage of online giving for the entire year. This change
can almost single handedly be attributed to giving to Haiti relief
efforts. International Affairs organizations had their online giving
grow 130.8% compared to 2009. |
 |
Year-end giving still accounts for the largest percentage of online
donations. October, November, and December of 2010 represented 31.3% of
total online giving during the year. |
 |
Donors continue to make significant gifts online. In 2010, 88% of
organizations had at least one online gift of $1,000 or more.
|
The Report is also the first of its kind to provide directions on how
organizations can benchmark themselves against the Report data and guidance on
how to improve performance based on benchmark results. To download the 2010
Online Giving Report, go to:
www.blackbaud.com
February
13 - 19, 2011
Arts Funding in the Current
Economy
Foundation funding for arts and culture grew at a
rate roughly consistent with overall foundation giving in 2008, according to a
special report prepared by the Foundation Center for Grantmakers in the Arts.
Foundation Grants to Arts and Culture: A One-year Snapshot estimates that arts
funding did not suffer disproportionately large losses in 2009. The report also
identifies top funders and includes analyses by subject, types of support, and
grant size. To download a copy of the report, go to:
foundationcenter.org
February
6 - 12, 2011
Trends Impacting Nonprofits in
2011
onPhilanthropy.com,
a global resource for non-profit, philanthropy and corporate social engagement
professionals, has compiled a summary of trend analyses written by Patrick M.
Rooney, Executive Director The Center on Philanthropy at Indiana University,
Philip Coltoff, former Executive Director and CEO of The Children’s Aid Society,
Matthew Bishop, author Philanthrocapitalism, and Susan U. Raymond, Ph.D.
Executive Vice President, Changing Our World, Inc. and Chief Analyst,
onPhilanthropy. To access the trend summary, go to:
onphilanthropy.com
January
30 - February 5, 2011
Major Demographic Shifts
According to a new report by researchers at the University of North Carolina,
"Six Disruptive Demographic Trends: What Census 2010 Will Reveal," identifies
major shifts in U.S. demographics and their implications for business, consumer
markets and the nation's competitiveness in the global marketplace. The six
trends are:
 |
South-shifting population. More than half of the
nation's population growth during the past decade (51.4 percent)
occurred in Southern states, driven in part by an in-migration of an
estimated 2.3 million newcomers from nearly all demographic groups.
|
 |
"Browning" of America. Nonwhites accounted for an
estimated 85 percent of U.S. net population growth during the past
decade. |
 |
Intermarriage increase. Marriage across racial and
ethnic lines has doubled since 1980, further contributing to the
browning trend, with 41 percent of all intermarriages in 2008 between
Hispanics and whites. |
 |
"Graying" of America. The first baby boomer born in
America turned 65 on Jan. 1, sparking a "silver tsunami" of 79 million
baby boomers who will exit the U.S. workforce over the next 20 years.
About 8,000 Americans will turn 65 every day over the next five years,
and they will live longer than previous generations because of advances
in health care and lifestyles that are more active. |
 |
Gender shift. Women now hold nearly half of all
paid U.S. jobs (49.8 percent), own 40 percent of all businesses and hold
43 percent of executive, administrative and managerial positions in the
U.S. economy |
 |
More grandparent-headed households.
|
Researchers identified these trends by analyzing
demographic and economic statistics compiled by the U.S. Census Bureau and a
number of other sources. The complete report is available at
www.kenaninstitute.unc.edu
January
23 - 29, 2011
Internet Deeply Embedded in
Organizational Life in America
The internet is now deeply
embedded in group and organizational life in America. A new national survey by
the Pew Research Center’s Internet & American
Life Project has found that 75% of all American adults are active in some kind
of voluntary group or organization and internet users are more likely than
others to be active: 80% of internet users participate in groups, compared with
56% of non-internet users. And social media users are even more likely to be
active: 82% of social network users and 85% of Twitter
users are group participants. In this survey, Pew Internet asked about 27
different kinds of groups and found great diversity in group membership and
participation using traditional and new technologies. Asked to assess the
overall impact of the internet on group activities:
 |
68% of all Americans (internet users and
non-users alike) said the internet has had a major impact on the ability
of groups to communicate with members. Some 75% of internet users said
that. |
 |
62% of all Americans said the internet has
had a major impact on the ability of groups to draw attention to an
issue. Some 68% of internet users said that. |
 |
60% of all Americans said the internet has
had a major impact on the ability of groups to connect with other
groups. Some 67% of internet users said that |
To access the full report, go to:
pewinternet.org
January
16 - 22, 2011
For Minorities, New 'Digital Divide' Seen
A new study by the Pew
Internet & American Life Project reveals a new 'digital divide' for
minorities. Today, as mobile technology puts computers in our pockets, Latinos
and blacks are more likely than the general population to access the Web by
cellular phones, and they use their phones more often to do more things. But now
some see a new "digital divide" emerging — with Latinos and blacks being
challenged by more, not less, access to technology. It's tough to fill out a job
application on a cellphone, for example. Researchers have noticed signs of
segregation online that perpetuate divisions in the physical world. And blacks
and Latinos may be using their increased Web access more for entertainment than
empowerment. Fifty-one percent of Hispanics and 46% of blacks use their phones
to access the Internet, compared with 33% of whites, according to a July 2010
Pew poll. Forty-seven percent of Latinos and 41% of blacks use their phones for
e-mail, compared with 30% of whites. The figures for using social media like
Facebook via phone were 36% for Latinos, 33% for blacks and 19% for whites. For
more information, go to:
www.pewinternet.org.
January
9 - 15, 2011
Reduced Giving Projected for 2011
Nearly two thirds of U.S. adults (65%) have supported a non-profit
organization in the last 12 months with money, time or goods, according to a
recent survey conducted by Vision Critical. This number tracks below the 70% to
75% that was typical of non-profit giving earlier in the decade and is
indicative of the anemic economic recovery, high unemployment, and economic
turmoil still facing much of America. When asked directly about their financial
gifts, nearly one half of Americans (46%) say they are giving less money
compared to last year while the same proportion (46%) say their giving is
unchanged. Only eight per cent of Americans said they would be giving more in
2010. Among those providing a financial donation, giving most commonly occurs
through direct collection at a church, temple or place of worship (36%),
followed by direct mail (23%). However, online giving through a charity’s
website is now the third most popular way to give (15%) and giving through
social networking/media (5%), banner ads (4%) and text messaging (4%) are now
statistically meaningful and will likely grow as Americans look for more and
easier ways to give. According to the Vision Crtical survey, the giving picture
for 2011 doesn’t look much better. The plurality of survey respondents say they
will be able to give about the same (40%) as they did in 2010. While one fifth
(21%) say they will be able to give more in the coming year, 15 per cent say
they will give less, and yet another fifth of respondents (21%) say they will
not be able to give at all in 2011. For more information, go to:
www.angus-reid.com
January
2 - 8, 2011
Nonprofit Technology Use
According to the latest Communiqué from the Center for
Civil Society Studies at the Johns Hopkins Institute for Policy Studies "The
Nonprofit Technology Gap – Myth or Reality?" despite the common impression that
nonprofits lack adequate, up-to-date information technologies, this latest issue
of the revealed that nonprofits have integrated current information
technologies into a wide range of their organizational activities. Key findings
include: An overwhelming majority of all respondents (88 percent) reported that
technology is integrated into “many” or “all” aspects of their organization. The
vast majority of all respondents indicated that information technologies are
“moderately important” or “critical” to almost all of their organizational
activities, including accounting/finance (98 percent), external communications
(98 percent), tracking users (94 percent), internal communications (94 percent),
administration (93 percent), marketing and publicity (93 percent), fundraising
and donor management (91 percent), and program and service delivery (91
percent). The vast majority of all organizations (98 percent) reported using
information technologies for program/ service delivery; Roughly two-thirds of
all respondents (65 percent) described this use as moderate or significant.
To download a copy of the latest Communiqué, go to:
www.ccss.jhu.edu
December
19, 2010 - January 1, 2011
Foundations’ Public Policy-Related Activities
The
Foundation Center’s first report
benchmarking the level of engagement of U.S. foundations in policy-related
activities reflects an increase in grantmaker support for research, public
education, and resources to policymakers in recent years. Key Facts on
Foundations’ Public Policy-related Activities finds that one-quarter of the
more than 1,300 foundations that responded to a survey either fund or are
engaged in such activities, with larger foundations far more likely to
participate than smaller ones. In fact, more than half of those who engage in
public policy-related activities increased their levels of support over the last
five years. To download a copy of the report, go to:
foundationcenter.org
To view 2010
Trends of the Week, click here. To view 2009 Trends
of the Week, click here. To view 2008 Trends
of the Week, click here. To view 2007
Trends of the Week, click here. To view 2006 Trends
of the Week, click here. To view 2005 Trends
of the Week, click here.
To view 2004 Trends
of the Week, click here. |